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Golden Eagle International Group, established in 1992, is the first foreign-funded enterprise approved by the Nanjing Government. The group is also qualified for the real estate development on level A. Golden Eagle International Shopping center, the first project that founded by the group, by whose 214m extraordinary height, it has been becoming a representative building for modernization of Nanjing. Ever since its foundation, the group has won several special honors including the “Top 20 Leading Enterprises of the Ten Pillar Industries in Nanjing”; “The Best Foreign-businessman Contribution Award”; “Top 500 Foreign-Funded Enterprises in China” and etc.. After 16 years of rapid growth, by the year of 2007, the total turnover of Golden Eagle International Group exceeded ten billion RMB, the taxes turnover to our nation exceeded 60 million RMB and the total number of employees work in the group exceeded 10000. As a result, the group was also honored be listed in the “2007 China's largest 500 Companies & China Top 500 Competitive Large Enterprises” which was published by the State Statistical Bureau and the “ 2008 Top 500 Enterprise in Service Industry in China” announced by the China Enterprises Union and Chinese Enterprisers' association.

Golden Eagle International Group is determined to build an international brand of Chinese business. Commerce, real estate, fund investment are considered to be its brand industries. It specializes in high-quality commercial, real estate development, service industry, retail business of chained high-rank fashion department store and Flowing of large-scale trade. Golden Eagle International Retail Group and Nanjing Golden Eagle International Real Estate Group are its main subordinate companies, and large state-owned enterprise -- Nanjing Xinbai Investment Shareholding Group also has been purchased by Golden Eagle International Group. At the same time, it has become the largest investment holding side of the Xinbai Group. So far, Golden Eagle International Group has owned several professional companies such as real estate, retail, investment, hotel, property and etc.. It is dedicated to be the leader of Chinese top city for development potentiality.

The group insists to combine the international profession and Chinese characteristics and to form a closely-cooperated and resource-shared industrial chain by business structure of diversification and complementation in order to promote the cooperative development. It is constantly improving the overall competitive effect of the group with a keen business antenna and advanced management concepts. Thus advantages in areas of high-end real estate development, high fashion department stores and large scale commercial and trade circulation industry would be founded consequently. The group accumulates mature experience in the aspects of Mergers and Acquisitions, asset restructuring and capital operation, etc. , the performance is also brilliant. At the year of 2004, Golden Eagle International Group has been successfully purchased the large state-owned enterprise -- Nanjing Xinbai Investment Shareholding Group also became its largest investment holding side. The integration follows the principle of Chinese marketing economy which was completely achieved common development and accelerating the open up of a new road of the international capital localization and internationalization of Chinese capital by the way of industry & resource sharing and complementary advantages. On March of 2006, the Hong Kong Golden Eagle Retail Group was successfully listed in HKSE (Hong Kong Security & Exchange) which symbolized the process of Golden Eagle International Retail Group determined to being China's leading high-rank fashion department store operator in full swing.

Through its subordinate Hong Kong Golden Eagle Retail Group, Golden Eagle International Group focuses on developing retail of chained high-rank fashion department store. By Golden Eagle International Real Estate Group, it develops Top-of-the-line real estate development projects with commercial facilities and other projects. Meanwhile wholesale service such as property, decoration, business management and its operation would be provided by Golden Eagle International Real Estate Group. While Xinbai Investment Shareholding Group is represents the whole group commits to the wholesale, retail, trade and distribution business. Besides the above fields, the group also has several hotels including the five-star standard Golden Eagle Summit Hotel, which is used as an important link in steady development in the service industry. Since its foundation, the Group always carries out the plan of domestic chain development and stereoscope propulsion. The group makes Nanjing and Shanghai as the center, focus on the Yangtze River Delta region and expand in chain on the whole nation area. Golden Eagle International Group has successful established chain enterprises among more than 10 cities such as Nanjing, Shanghai, Xi’an and Kunming, covering east China, Southwest China and other inland provinces and take a forward position where the region of its market. The group has proprietary informationized technology and successfully realized the EPR system for standard management of chain development,provides management with timely market response, company information, customer interaction, financial and human resources information and powerful promotes research & development and comprehensive output of maturity model for chain management.

Golden Eagle International Group adheres to the innovation and development; focuses on forming unique long-term competitive advantages to eventually realize the future objective of growing into a sustainable international enterprise in service industry.